Privacy Policy

1. Who We Are

Dieu Cars ("we", "us", "our") is a luxury automotive services company operating in Dubai, United Arab Emirates. Our services include car maintenance, paint protection and detailing, number plate valuation, and vehicle buying and selling.

This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, use our mobile application, or engage with our services.

2. Information We Collect

We collect only the information necessary to deliver and improve our services:

• Contact details — your full name, phone number, and email address when you submit a booking or contact form.
• Vehicle information — your car registration number, make, model, and service history relevant to the work requested.
• Communication records — messages sent via our contact form or WhatsApp, including any attachments you share with us.
• Technical data — your IP address, browser type, device type, and pages visited, collected automatically when you browse our website.
• Cookie data — session identifiers and preference data stored in your browser. See our Cookie Policy for full details.

We do not collect sensitive personal data such as payment card numbers, passport details, or biometric information through this website.

3. How We Use Your Information

Your information is used solely to operate our business and serve you better:

• Processing and confirming your service bookings and appointments.
• Communicating updates about your vehicle, service progress, and job completion.
• Responding to enquiries submitted through our contact form or WhatsApp.
• Sending appointment reminders or follow-up messages where you have provided your contact details.
• Improving our website functionality, page performance, and user experience using anonymised analytics data.
• Complying with applicable UAE laws and regulatory requirements.

We will only send you marketing communications if you have explicitly opted in. You may withdraw this consent at any time by contacting us.

4. Sharing Your Data

We do not sell, rent, or trade your personal data to third parties. We may share your information only in the following limited circumstances:

• Service providers — trusted technology partners (such as our website hosting provider and email delivery service) who process data strictly on our behalf and under confidentiality agreements.
• WhatsApp — when you use our booking form, your booking details are transmitted via WhatsApp Business to our team. WhatsApp's own Privacy Policy applies to that transmission.
• Google — we use Google reCAPTCHA to protect our forms from automated abuse. Google's Privacy Policy governs data processed by this service.
• Legal obligation — if required by UAE law, court order, or a lawful request by a government authority.

5. Data Retention

We retain your personal information for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable UAE law. In practice:

• Booking and service records are kept for up to five years in accordance with UAE commercial record-keeping requirements.
• Contact form submissions are retained for up to 24 months from the date of your last interaction with us.
• Technical and anonymised analytics data may be retained indefinitely in aggregated form.

When data is no longer required, it is securely deleted or anonymised.

6. Security

We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, or misuse. These include encrypted data transmission (HTTPS), restricted staff access to customer records, and regular security reviews of our systems.

No method of electronic transmission or storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Your Rights

Under UAE Personal Data Protection Law (Federal Decree-Law No. 45 of 2021), you have the right to:

• Request access to the personal data we hold about you.
• Request correction of any inaccurate or incomplete information.
• Request deletion of your data where it is no longer necessary or where you withdraw consent.
• Object to or restrict certain processing activities.
• Withdraw consent to marketing communications at any time.

To exercise any of these rights, please contact us using the details in Section 9. We will respond within 30 days.

8. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The updated version will be posted on this page with a revised "Last updated" date. We encourage you to review this page periodically. Continued use of our services after any changes constitutes your acceptance of the updated policy.

9. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please reach out to us: